UpMyB

Gym renewals and trial follow-up

Follows up every trial, renews members before they lapse and wins back the quiet ones. For: Gyms, studios, coaches.

The problem

Trial leads are never followed up, renewals are remembered too late, and members who stop coming leave without anyone noticing.

How it works

Built from: whatsapp, razorpay, gsheets, claude.

flowchart LR
  C(["Your customer"]) <-->|"asks, pays, gets updates"| APP["Your app<br/>Member app: plan, classes, attendance and renewals"]
  APP --> L{{"Your logic<br/>the rules that are yours"}}
  subgraph EX["Apps that already exist: APIs and MCP servers"]
    A0["WhatsApp<br/>Trial, renewal and win-back messages"]
    A1["Razorpay<br/>Renewal links and instalments"]
    A2["Google Sheets<br/>Members, plans and attendance"]
    A3["Claude (AI)<br/>Personalises the message to each member"]
  end
  L --> A0
  L --> A1
  L --> A2
  L --> A3
  L --> DB[("What it keeps<br/>Leads and trials, Members and plans, Attendance")]
  L --> OWN["Admin dashboard<br/>Member health board: active, at risk, lapsed"]
  classDef yours fill:#1691D6,stroke:#0a5f95,color:#fff
  classDef ext fill:#E6F3FB,stroke:#1691D6,color:#12112E
  class APP,L,DB,OWN yours
  class A0,A1,A2,A3,A4 ext

The logic

  1. When trial booked: Send a reminder and directions, then follow up the same day
  2. When trial attended: Offer the best-fit plan with a payment link
  3. When plan ends in 7 days: Send a renewal link with a small incentive
  4. When no visit for 14 days: Send a friendly check-in
  5. When lapsed for 30 days: Send a win-back offer, once
flowchart LR
  subgraph R0["Rule 1"]
    direction TB
    W0{{"When: Trial booked"}} --> T0["Then: Send a reminder and directions, then follow up the same day"]
  end
  subgraph R1["Rule 2"]
    direction TB
    W1{{"When: Trial attended"}} --> T1["Then: Offer the best-fit plan with a payment link"]
  end
  subgraph R2["Rule 3"]
    direction TB
    W2{{"When: Plan ends in 7 days"}} --> T2["Then: Send a renewal link with a small incentive"]
  end
  subgraph R3["Rule 4"]
    direction TB
    W3{{"When: No visit for 14 days"}} --> T3["Then: Send a friendly check-in"]
  end
  subgraph R4["Rule 5"]
    direction TB
    W4{{"When: Lapsed for 30 days"}} --> T4["Then: Send a win-back offer, once"]
  end
  S(["Start"]) --> R0 --> R1 --> R2 --> R3 --> R4 --> E(["Done and logged"])
  classDef when fill:#E6F3FB,stroke:#1691D6,color:#12112E
  classDef then fill:#1691D6,stroke:#0a5f95,color:#fff
  classDef end1 fill:#12112E,stroke:#12112E,color:#fff
  class W0,W1,W2,W3,W4 when
  class T0,T1,T2,T3,T4 then
  class S,E end1

What can be developed

The money (illustrative example)

The customer pays ₹2499 per gym, per month. API and hosting costs: WhatsApp messages ₹450, AI messages ₹300, Hosting ₹150, together ₹900. Net profit ₹1599.

sankey-beta
Customer pays,WhatsApp messages,450
Customer pays,AI messages,300
Customer pays,Hosting,150
Customer pays,Net profit,1599

Watch out for

Build this for me